Maximizing Millennials: Why to Hire Gen Y [infographic]

July 6, 2012 |  by  |  Business  |  5 Comments
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With the economy still struggling, my generation is having a hard time finding jobs. It isn’t from lack of effort or lack of skill, it is just a bad job market. Salary size means less to us and more about just having a salary. One in three millennials say social freedom, flexibility and work mobility were more important than the amount in their paycheck and I can only agree. Working from home isn’t always the best choice, but sometimes it is. Feeling sick or tired? Don’t go into the office, just work from your living room. Many jobs now don’t absolutely require everyone to be in the office everyday. The employee feels like the have more control over their life, and at the same time still are working to further the company.

My generation also likes to work towards our passions, not just to get a job to have one. This mentality may hurt us now, but hopefully will pay off in the future when our experience has been built up. With 30% of Gen Y’s believing meaningful work is very important to them, packing boxes at a factory or sitting in a cubicle isn’t our idea of fun. [Via]

geny-in-the-workplace-infographic-mba-at-unc

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Rising Gas Prices [infographic]

July 5, 2012 |  by  |  Lifestyle  |  5 Comments
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Ah the good ol’ days. When the temperature was cooler, I was thinner, and gas was below $2.00. I remember my mother shrieking in astonishment at her first glimpse of $1.50 gas price. Today, gas isn’t all too bad where I live; right now it’s at $2.81 and keeps going down every few days. However, it’s still expensive enough to where I had to decline an internship an hour away because of gas prices.

Today’s inforgraphic gives a historical overview of when gas prices began to inflate. It also lists when theater and tuition prices began to rise as well. I remember when movie tickets prices were low and going to an evening movie was the place to be. Now, an evening movie ticket sells for $12.00 each! Sorry Matthew McConaughey and Channing Tatum, but I’ll have to resist seeing ya’ll on the big screen this week…

In all, the price of living has become a burden on the public. Inflation has caused the average Joe to re-evaluate his priorities and watch his checkbook. However, the good life can still be lived if we all make some budgeting and make a nice meal at home instead of going out. Perhaps it’s an activity that will bring the family together like the good ol’ days. [via]

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True Colors, Branded Colors [infographic]

July 3, 2012 |  by  |  Marketing  |  No Comments
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Branding is important. It is the factor that allows your company to stand out, gives your company a voice, and gives you leverage over other similar companies. Having a strong brand is similar translates to having a strong presence in your industry and being a company that others turn to. Color is the most noticed aspect of a brand, and color is everything!

Color is best used when integrated throughout the company, making appearances in the logo, landing pages, websites, products, and more to ensure maximum continuity. The most popular branding colors used by successful brands are red, blue, greyscale, and yellow. As the marketing intern at LIVESTRONG, I have an affinity to yellow, feel the impact of a strong brand, and see what it has done to the community. According to the infogrpahic, yellow is associated with hope, optimism, and motivation. This is seen in their promotoional work, striving to empower those affected by cancer. LIVESTRONG uses this color to compliment their efforts. Are there any other brands that successfully use color to promote their products or compliment their efforts? [Via]

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Should You Build a Mobile App or Mobile Website?

July 2, 2012 |  by  |  Business, Internet  |  4 Comments
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There’s no doubt that mobile has gone mainstream with consumers increasingly on the move and companies seeking more ways to stay in front of their eyes and right at their fingertips. As a result, businesses are realizing the importance of maintaining a mobile presence, yet many are uncertain whether a mobile application or mobile website is the best way to go to reach consumers on the go. To outline the basics and benefits of a mobile website vs. mobile app, MDG Advertising developed the following informative infographic. It outlines the options and opportunities behind both mobile methods, along with the facts and figures regarding reach and response to help companies make the right move to mobile. [MDGAdvertising]

Click to enlarge
Mobile app or website?

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Public Transportation Savings [Infographic]

July 1, 2012 |  by  |  Environmental, Lifestyle, Travel  |  2 Comments
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In today’s modern world there are several “green” movements that are attempting to enrich the planet and make it a better, more sustainable place to live. Activities ranging from planting trees to using biodegradable or reusable grocery bags are among the ways that people are helping the environment, but one of the most vitally important ways to help involves getting from Point A to Point B: carpooling and public transportation.

Today’s infographic from creditdonkey.com outlines the positive impact that increased public transportation has made in the past few years. Thanks to so many people opting not to use their cars, as much as 37 million tons of CO2 are not released and 340 million gallons of fuel aren’t used annually. That’s a lot of saved money on gas!

If you live in a metropolitan area, public transportation is a great way to not only dip less into our natural resources but also to help potentially save a good deal of money on the cost of getting around, and carpooling can be equally as helpful for those that don’t live near public means of transportation.

For more information on the benefits of public transportation refer to the infographic below.

[Via]

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