The Psychology of Book Abandonment [infographic]

October 15, 2013 |  by  |  Lifestyle  |  2 Comments
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How much time do you invest in a book you can’t get into before you decide it’s time to cut your losses? What is your breaking point? Goodreads put together an infographic highlighting the top-five books abandoned by Goodreads’ users. Unsurprisingly, three of the five I have abandoned myself. But reading this infographic got me thinking a lot about the psychology behind an abandoned book.

I rarely abandon books; I feel defeated when it happens. In fact, before today I would have claimed that I always finish books–even if I hate them. I abandoned Eat Pray Love with one chapter to go, Fifty Shades of Grey 250 pages in, and The Girl With the Dragon Tattoo after the first chapter. I haven’t read Casual Vacancy for fear of having an abandoned J.K. Rowling book on my record. All of these books were recommended to me. I am afraid that I tend to neglect books that are recommended and then lent to me to read. I generally read books according to where I am in life emotionally. If I am reading a book that I haven’t already created some prearranged attachment to based on the level of emotional support I need it to provide me at the time, I just can’t get into it.

What’s your stance on abandonment? Are you an always-finish-no-matter-what kind of person? Have you ever hated the main character of a book? Do you hide your book covers in the airport because your reading selection embarrasses you? And most importantly, has anyone (other than my sister whom I envy for her reading abilities) read Catch 22 cover to cover? [via]

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Halloween Pop Costume Index [Infographic]

October 14, 2013 |  by  |  Entertainment, Holiday  |  No Comments
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For 30 years, Spirit Halloween, the largest seasonal Halloween retailer in North America, has had its finger on the pulse of pop culture, as the year’s most unforgettable moments often translate to the most memorable Halloween costumes. In recent years, Charlie Sheen won our attention, Lady Gaga’s fashion choices had us buzzing, and the cast of The Jersey Shore fist-pumped onto the scene. In 2013, Halloween enthusiasts everywhere will be twerkin’ what their momma gave them.

To celebrate its 30th Anniversary, Spirit Halloween tapped into the archives to identify the box office hits, small screen stars and celebrities that kept the nation talking. The first-ever “Pop-Costume Index,” illustrates the intersection between pop culture and popular costumes during the past three decades. This dynamic infographic includes fun facts, such as:

· Perennial Favorites – Princess Leia’s famous gold bikini debuted in 1983 and continues to be a popular costume 30 years later. Even today, nothing says “Bad Guy” like Darth Vader, another sought-after look.

· Partners in Crime – Batman and his sensational counterparts – Robin, Catwoman and The Joker – were top costumes in 1989, 1992, 1997 and 2008.

· Take a Bite out of the Costume Competition – Twilight’s overwhelming popularity in 2009 resurrected a Halloween costume classic – vampires – in the same way Pirates of the Caribbean helped pirate-themed costumes become a Halloween favorite in 2003.

· Not Just for Kids – Children’s hit television programs such as the Care Bears (1986), Barney (1993) and SpongeBob SquarePants (2004) not only won the hearts of kids across the country, but also led the way in costume trends for adults.

To find your perfect costume and a store near you, visit SpiritHalloween.com.

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How To Write A Killer Customer Case Study [infographic]

October 13, 2013 |  by  |  Business  |  1 Comment
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Many of us work in retail. Many of us work in an industry that is customer based. This job often tells us that the customer is always right. Though it doesn’t really have to be true, to earn the trust of our clientele, and understand that the needs of the customer is by far the most important in any transaction.

Connecting with customers can be difficult. When breaching the gap and attempting contact, it is important to remember that the time is for the customer. A business is nothing without a loyal customer base.

We have all been asked to participate in short “5 question” surveys at the end of a phone call. Though not all of us draft reports that display quality customer satisfaction, we can all learn from the following infographic when thinking of how to best report our findings with the customers that many of us serve.

“Time is money!” is not necessarily true all the time. Time is time. We all have it and it can be precious because we have a finite amount of it in a day. When promoting something it is important to be concise. Use the proper formatting in questioning. Keep in mind how people read and process information.

Advertising is how a business builds profits and has long standing relationships its customers. Appeal to the target demographic. Once you have established a consistent history with a client, you can go forth and document it in a scientific and undeniably accurate report. [Word Central.ca]

How-To-Write-Killer-Case-Study

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Kids These Days [Infographic]

October 12, 2013 |  by  |  Tech  |  No Comments
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Get off my lawn with your iPads, ya hooligans! If you know kids these days, you’ll know that they just love technology, let me tell you what! In fact, there are so many different tools to utilize, it’s hard to even know what kinds to invest in. Cell phone, iphone, ipad, nexus, android, mac, pc, etc. It’s a bit boggling.

This infographic, done by a local college, investigates what percentages of Freshman students are bringing in what. Granted, this is a smaller, private college, so the results may be skewed from your own, but nevertheless illuminates what technologies are being utilized the most in preparation for BECOMING AN ADULT BY GOING TO COLLEGE (echo). In all seriousness though, technologies really are shaping the modern job market and what is possible in global communication, as well as education.

The top-most percentages correspond with the overall campus population. The smallest number of these happens to be desktop computers. This isn’t surprising due to the popular use of laptops for portability and for taking notes in class; but more and more I’ve found that tablets are becoming very popular for this particular task. It’d be awesome to know what percentage would prefer taking notes on tablets as opposed to laptops…

All in all it’s a great age to live in where media, art, and knowledge can be so easily communicated across our planet. The future of education really does lie in the digital realm.

[via]

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Women in Aviation [infographic]

October 11, 2013 |  by  |  Travel  |  1 Comment
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Amelia Earhart was an inspiration to women everywhere. In a world where men dominated operating machinery, Amelia was not afraid to demand to be included too! This was pre-WWII, and therefore it was almost unheard of for women to be interested in working on planes flying planes. Why would they? Aren’t they meant to be at home feeding children and cleaning the house? Earhart said no to these misogynistic questions, boarded her little Lockheed Vega 5B aircraft, and flew across the Atlantic to a farm in Culmore, Ireland, where a confused farmer asked her “Have you flown far?” to which she replied “from America”. This farm is now the site of a small museum dedicated to Earhart’s journey. After Earhart’s disappearance many theories were brewed up of where she disappeared too. One of these theories that aired on the National Geographic Channel is that she is still alive, moved to New Jersey and changed her name!

From 1960 till 1980 the amount of women pilots went from 4,218 to 26,896 pilots. when it comes to comparing the progress of commercial women pilots to other professions that are male dominated, the progress is small. Interestingly, the percentage of commercial women pilots is half of the percentage of female boat captains and operators (8.2%), a quarter of the percentage of female police officers (15%), and about one eighth of the percentage of female doctors (31.8%).
[via]

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