Everybody knows how important it is to be online nowadays, especially if you’re in business. There are so many things that can be done online, that most brick-and-mortar businesses depend almost entirely on their online presence to get ahead of their competition.
Now, it’s not as simple as creating a website, adding some text about who you are, and then you’re set. It’s not like when you could set up your store-front and if you were in a well-transited street you were ready to make sales… Now, people have to find you first.
The most common way that businesses make themselves known online is through ads and social media, but those methods depend on reaching out to the customer and often involve periodic expenses. What happens if you want something that feels like a more permanent improvement in the likelihood of being found?
Now, you’ve for sure heard the phrase “Google knows everything”, and this is not without reason. Nearly everything you could ever want can be found with just a few (often incoherent) words typed in the search box. So how do you get closer to the top results for whatever it is your clients are looking for? Well, this infographic has tons of useful tips for that!